July 2017 Release Full Reveal

by Lydia Evans

Welcome to the Altenew July 2017 Release full reveal! We are really glad that so many of you were excited to see the sneak peek of the new products over the last few days and we has so much fun reading through your comments. We are so happy that you are as excited as we are about the new embossing powders, stamp and die designs! Right so on to the full reveal:

18 stamp sets:



4 new layering dies:

Layered Blossom Cover Die ALayered Blossom Cover Die B
Layered Kaleidoscope Cover Die ALayered Kaleidoscope Cover Die B


4 stand alone dies:

Leafy Garland DieLeafy Wreath Die
Tree Ring DieScript Words Dies


9 coordinating dies:

Floral Fantasy DiePretty Pansies DieBlooming Bouquet Die
Indoor Garden DieBaby Balloon DieBlissful Bud Die
Summer Swirls DieLittle One DieHappy Mail Die


And 12 new ink colours, available in mini ink sets, oval ink sets and oval ink singles:


We will see you again here tomorrow at 9am EST for a very fun blog hop and special giveaways to celebrate this special release! We hope hope you enjoyed the July 2017 Release Full Reveal! Also all of the new products will be available to buy in the store at this time too! We cannot wait to share what our designers have been creating for this – you won’t want to miss it!

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Shelly July 19, 2017 - 9:29 am

LOVE everything!! Fabulous release!

Barb MacAskill July 19, 2017 - 2:30 pm

Oh em gee! I think I should make sure my life insurance is paid up because hubby is going to kill me if he sees what I am going to be spending this month! There are eleven items that I simply MUST HAVE ASAP and many more that are also on my wishlist!
I think this is my favorite release so far but I know that you will top it next month because your products are more scrumptious than a box of the finest chocolates available! I have a craftgasm every month when I see the new release items!
Can’t wait till tomorrow so I can get my shop on and hop, hop, hop! See you then!

Kirsty Vittetoe July 19, 2017 - 2:34 pm

Oh so fun, I can’t have enough of those little tiny ink pads, on my way to collect more!

Becca Yahrling July 19, 2017 - 2:43 pm

Wowza, what a fabulous and beautiful array of new sets and inks. There isn’t anything here that I wouldn’t love to use. Looking forward to tomorrow.

Jodi C July 19, 2017 - 6:11 pm

WOW!!! Everything is stunning, it’s very hard to pick any favorites. Your new inks are amazing and the large flowers beyond fabulous. Can’t wait to see what the team does ???!

Kathy S July 19, 2017 - 9:39 pm

Oh, wow, these are so gorgeous! I totally love those first three floral ones!!! Ack!!! So pretty!

Tara Prince July 20, 2017 - 6:51 am

love all of it!!

Becky Kjer Flammang July 20, 2017 - 1:15 pm

I love everything in the new release! Please enter me.

J.Moore July 22, 2017 - 6:53 pm

Very NICE! VERY, VERY NICE! I am excited and curious to see how everyone uses these new sets. There is a large variety in this release- family, friends, flowers, plants, illness recovery, sympathy, new baby, designs, long sentiments, and short sentiments.


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